Cubby Golden

I had the pleasure to meet and speak with Cubby briefly while attending PENSOLE.  If you haven't heard of Cubby Golden, he's a former running designer for Nike.  His biggest design was the Nike LunarGlide 2 while there.  I just read his inspiring story about being a footwear designer and what it takes to be successful.  Any young, aspiring designers out there you WANT to tune in and listen to every word he's speaking.  Click the link below to read up!

Cubby Golden: True To Me Too

Newton Action/Reaction Technology

Sneaker Report has a great thing going with their KNOW YOUR TECH articles they post via their website.  Want to get up on brand's technologies and how they actually work?  This is the place for you to be.  Newton's Action/Reaction running has been described as being somewhat of a "trampoline" system where it expels the stored energy for forward propulsion.  Click the link below to read more about how the technology actually works.

KNOW YOUR TECH: Newton Action/Reaction

Adidas Springblade

The Adidas Springblade has had a ton of hype lately and rightly so!  This new technology is really dope and new.  CounterKicks gave us an inside look at some of the sketches and renderings of it.  The shoe drops on August 1 for $180...are you buying?

Adidas Springblade Sketched & Rendered

Adidas SpringBlade

The picture of the up-and-coming SpringBlade from Adidas was leaked by RGIII yesterday via Twitter.  This sleek running shoe features a base of nine step-like platforms instead of the traditional foam midsole/rubber outsole.  As you see it's more of "springy blades".  Check the video to see it in action!  This is a revolutionary technology!

The Shoe Game Just Changed...

Introducing the Under Armour SpeedForm.  This is the shoe that's about to change the shoe business as far as manufacturing.  The SpeedForm is basically a bra for your feet as Under Armour's Senior Director of Footwear Dave Dombrow explains.  The upper is a seamlessly construction with a heel cup made of one material.  Think of it as a comfortable pair of socks built for running.

What makes this shoe so interesting is that the upper was made in a bra factory!  Yes, that's right, a bra factory.  Why?  Because that industry specializes in making products that fit the body comfortably.  Nice approach to solving performance issues with running shoes.  Needless to say I WILL be buying these in late June.  Will you?  Click the link below to read up on this!

Under Armour SpeedForm 

New Balance: Black Dragon

FitSip Hydration System

Are you the avid runner type?  If so, you should be in love with this device.  The FitSip is a 100% Hands-Free hydration system.  Two engineers from Glasgow University in the UK designed this with an adjustable armband with a refillable liquid bladder capable of holding 200ml.  It allows the user to easily hydrate themselves through a unique self-closing bite valve that doesn't leak or drip.

Click the link below to buy from the website if you're interested!

FitSip Website

Art and Science Behind Mizuno Footwear

I found this article about the art and science of Mizuno and taught it gave a great inside look as to what makes a footwear brand great.  This is a great read for anyone interested in footwear design because it gives details of the steps you have to go through before production/release dates.  Click the link below to read the article.
Mizuno Article