Wednesday, March 20, 2013

Nike Basketball Superhero ELITE Series 2.0





Yet another sensational marketing campaign for Nike promoting their top 3 athletes.  They are showcasing the LeBron X PS Elite, the Kobe 8 System Elite, and the KD V Elite.  I think all of these are solid additions to the Nike basketball collection.

All three of these include lightweight construction, enhanced fit and dynamic protection.  They also are constructed with Kevlar aramid, which is an advanced material typically used in body armor, providing a locked down, protective fit with its high tensile strength-to-weight ratio.

All in all, this collection is a home run for Nike.  I applaud.  The question is now, which one is the best?!







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